For sponsors
A real list. Segmented by venue. Bought a slot at a time.
Two ad slots per dispatch, twice a week, segmented by venue. Membership is free and capped at 107,501 — the exact capacity of Michigan Stadium — so the list stays exclusive by design. Open rates run 55%+. Click rates double the category average. Every reader opted in for the venue you are buying.
Why this list converts
- Members are local to the venue. Real geographic targeting, not IP guesses.
- Members opted in for game seats, which means they spend on sports already.
- The list is capped, which means it stays premium. No bot inflation.
- Two slots only. No clutter, no banner blindness.
Pricing posture
CPMs scale with list size. Pricing is published transparently per venue. Direct sponsors get first-look on new venues and the right of first refusal on slot inventory.